The primary guides
Fundraising stacks, by shop size
Four recommended stacks, one per revenue tier. Each is costed line by line, with what to cut first when the budget gets trimmed and the signals that you've outgrown it.
Shop size / annual revenue raisedRecommended stack
Grassrootsunder $250k raised / yr · the (nearly) all-free stack $0-$600/yrtotal stack / yr Open the grassroots stack → Growing$250k – $1M raised / yr · the first paid tools ~$2,700/yrtotal stack / yr Open the growing stack → Established$1M – $5M raised / yr · research + wealth screening ~$11,000-$14,000/yrtotal stack / yr Open the established stack → Institutional$5M+ raised / yr · the full stack ~$18,000-$28,000/yrtotal stack / yr Open the institutional stack →